I don’t believe any other (non-professional) social networking platform lays as much emphasis on a user’s profile as does Twitter.
Think about it.
The average Twitter user has spent at least a few minutes deciding what to write in their bio. And the (hyper)active Twitter user changes their bio frequently to reflect a change in status, a new opinion, new news or just their latest favourite quote.
Apart from the content, of course, is the way it’s written. People go to great lengths to be witty, or to understate the coolness of who they are or what they do.
And, of course, there’s the whole Verified Account thing.
Personally, I’ve spent a decent amount of time crafting and re-crafting my bio, more times than I can count.
Typically, my bio tells followers — and prospective followers — a bunch of things:
- It acts as a quick professional introduction. (Digital Creative Director).
- It’ll tell people…
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