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Atlas Wearables Takes On Jawbone And Nike With A Smarter Exercise Tracker

TechCrunch

If there’s one lesson to be learned at this year’s CES, it’s that everybody and their mothers are going nuts for wearables. More than a few of these peculiar gadgets are meant to make sure you’re getting enough exercise, but a new fitness tracking hardware startup thinks they’ve got an edge on all the wearable incumbents that have popped up these past few years.

You see, rather than just counting your steps for the day, the Atlas — which is being shown off for the first time onstage at our Hardware Battlefield — is capable of determining exactly what exercises you’re doing to give you a better sense of both your fitness level and your form.

[tc_5min code=”518076932″]

Well almost exactly. Creators Peter Li and Mike Kasparian claim that once the Atlas is lashed to your wrists, it continuously keeps track of its movement in space thanks to a built-in…

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