To Absolutely No One’s Surprise, Gamers Ordered $1 Million of Pizza on Xbox in Four Months


Seamless might allow you to order your favorite food without ever speaking to a human being, but what’s even better than that? Getting a pizza and not having to read or click anything at all. Pizza Hut launched an app on Xbox 360 last year to do just that, and it sold over $1 million in pies in its first four months.

The app makes ordering a pizza pretty much like yelling at your parents to make you one when you were 10. Just pause your Halo 3 game and use voice commands or the motion-sensing Kinect to compose and confirm your order. You’ll only have to put your controller down when the delivery guy arrives.

Given that delivery pizza and gamers go together better than meth and Walter White, success was inevitable. “If you look at our audience, they love pizza,” Xbox’s Larry Hryb told Polygon. “When you…

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