Over the weekend, the New York Times detailed Apple’s(s aapl) efforts to break through in India, including special monthly plans and discount deals. But it looks like the company might be employing another sales tactic as well. According to The Economic Times, Apple is getting ready to relaunch the 8GB iPhone 4.
According to the report, Apple is hoping to gain back Indian market share lost to Samsung after pulling the iPhone 4 from its lineup last quarter. CMR data referenced in the report shows that Apple’s market share in the Indian marked peaked in October-December 2012 and January-March 2013 at more than 4 percent. But that number decreased to just 1.4 percent in October 2013, after Apple stopped selling the iPhone 4. Samsung, on the other hand, saw its market share rise from 33 to 42 percent during that period.
Bringing back the iPhone 4 would…
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